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Showing posts from September, 2014

SKATE HUSTLE APPAREL

Skate Hustle is Kenyan owned company run by none other than Deecy aka Sydney Yongo-KING OF SKATE 2014. I asked him several questions to clear the mystery behind SKATE HUSTLE APPAREL. This is what he got to say. Why did you decide to call your business Skate Hustle Apparel? It came to me while was watching the last part of the Skate video Hallelujah; during Torey Pudwill’s part. Before he started he sang Rick Ross ‘Hustlin’ There and then I thought about the local skate scene here in Kenya; how used to be like when I began skating. The difficulty skating not having sponsors ,money to purchase boards, lack of skate shops and good quality boards, discrimination from people who thought we were posers, unsupportive parents since they thought that skateboarding is not a profitable venture. Despite all these constraints our love for skateboarding was still alive and the need to get better at it. This is called Hustle. Thus, skateboarding is our hustle, it’s our heartbeat and